London, UK – 20th January, 2025 – Archax, the FCA-regulated global exchange for digital assets, is proud to announce that it has been approved as a Section 21 (S21) financial promotion approver. Prior to this formal confirmation, Archax was able to provide financial promotion approver services to its clients whilst the FCA considered it’s application. This formal FCA approval positions Archax as a leading partner for crypto firms navigating the complex regulatory landscape, further solidifying its commitment to compliance, transparency, and fostering innovation in the digital asset space.
The FCA’s guidance on cryptoasset financial promotions (PS23/6) mandates that all promotions for cryptoassets meet the same rigorous standards as traditional financial products. Financial promotions must be approved by an authorised entity to ensure they are clear, fair, and not misleading. Non-compliance can lead to significant penalties and reputational damage. With this approval, Archax is now fully authorised to approve financial promotions on behalf of unauthorised crypto firms, enabling them to market their products and services in compliance with UK regulations. This includes ensuring that promotions are accurate, transparent, and provide all necessary information for UK consumers to make informed decisions.
The digital asset space is undergoing rapid transformation, with increasing regulatory scrutiny to protect UK consumers. By achieving official S21 approval, Archax reinforces its role as a pioneer in the digital asset ecosystem, offering a robust infrastructure for institutions and businesses to operate compliantly. This capability also supports innovation by helping firms navigate the complex regulatory landscape with confidence.
Julia Loder, Head of Regulation at Archax, commented:
“We are immensely proud to have received the FCA’s approval today. This marks a significant milestone as we transition out of the FCA’s transition regime and become a fully approved s.21 approver. Having been among the first cryptoasset approvers since the regime's inception in October 2023, we are excited to continue supporting our clients while adhering to the high standards set forth by the FCA. This approval is a testament to our commitment to compliance and regulation.”
Archax’s S21 approval aligns with its mission to bridge the gap between traditional finance and digital assets. By providing compliant pathways for financial promotions, Archax enables innovation while upholding the integrity of the financial ecosystem. This achievement underscores Archax’s leadership in shaping the future of financial services.
About Archax
Archax is the UK’s first FCA-regulated digital asset exchange, custodian, and brokerage, designed for institutional investors. Archax provides a regulated environment for trading digital securities and other digital assets, creating a gateway between traditional finance and the digital economy. With a focus on transparency, security, and innovation, Archax is at the forefront of the digital transformation of financial markets.
For further information, please contact: simon@archax.com